
Rec League
Music, objects, operating philosophies, design, food, language, spaces, and the patterns that bind them. Using the same lens to help companies sharpen vision, taste, and execution @ Practica
9,000+ followers
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Look Aesop makes some great stuff, soaps included. But it's 2026. We can do better. Aim for quality rather than what was once an aspirational bottle to have by your sink. At a bare minimum, feign individuality and take a stab at what you think will be the 'next' Aesop.
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